Senior Copy and Content Writer  

This is a full-time hybrid role for a Senior Copywriter at Get Hooked 360.

The Senior Copywriter excels at creating impactful, high-quality content that drives measurable results. In this role, you will shape the brand voice and deliver persuasive copy for various channels, including websites, social media, and digital campaigns, aligning every piece with our client’s strategic goals.

Beyond writing, you’ll play a key role in ideation and shaping content strategies, contributing to pitch development, creative direction and client presentation. You will work on national and multinational brands, supporting our agency’s mission to deliver cohesive, innovative content that stands out in the market. You will also help lead and mentor your teammates in the copy team. If you’re driven by creativity and excellence in execution, this role is for you.

The position is primarily based in Quezon City, with flexibility for remote work.

Summary

• Develop and write clear, engaging, and persuasive content for traditional and digital platforms (websites, social media, blogs, email campaigns, and ads).
• Work closely with design, marketing, and strategy teams to ensure the copy aligns with visual elements and business objectives.
• Edit and proofread content to ensure quality, consistency, and adherence to brand guidelines.
• Lead the content ideation process, from concept through execution, ensuring that content is innovative and tailored to clients’ needs.
• Participate in ideation and strategy development for client pitches and other business development initiatives.
• Mentor and guide junior writers to develop their writing skills and deliver high-quality work.
• Stay updated on industry trends, content best practices, and digital marketing innovations.
• Collaborate with account managers and clients to adjust content based on feedback and performance metrics.
• Perform other duties as assigned

Essential

• Bachelor’s degree in Communications, Marketing, English, Journalism, or a related field
• More than 7 years of work experience in an agency.
• Strong grasp of the consumer insighting process.
• Experience in leading and managing content strategies for multiple brands
• Strong understanding of SEO best practices and how to implement them.
• Proven experience in copywriting and content creation for various digital platforms. An excellent presenter and team leader.
• Exceptional writing, editing, and proofreading skills.
• Detail-oriented with a focus on accuracy and quality
• Knowledge of digital marketing trends and strategies
• With leadership and mentorship experience