Strategic Brand Management: Branding Campaign Intern
First Gen Corporation
- Pasig, Philippines6F, Ugong, Pasig, Metro Manila, PhilippinesPasigMetro ManilaPhilippinesPhilippines
- ContractualCONTRACTOR
Job Description
The Branding Campaign Intern will gain hands-on experience in brand management by supporting the development and execution of branding initiatives, while building competencies in brand management, communication, and collaboration.
The Intern will:
- Support the SBM team in reviewing materials for branding campaigns
- Benchmark competitors' branding practices and initiatives
- Assist in the development of communication materials, coordinate brand-related projects, and ensure alignment with the company's brand guidelines
- Support logistics or documentation-related work for branding-related events or activities
Minimum Qualifications
This opportunity is open to 3rd or 4th year students from Marketing-related courses/backgrounds.
Other qualifications include skills in:
- Basic project management
- Attention to detail and ability to follow brand guidelines
- Time management
- Ability to conduct research and benchmarking
- Critical thinking and problem solving
- Adaptability, proactiveness, and willingness to learn
- Openness to feedback
- Collaboration and professionalism in a corporate setting
- Creative Thinking
- Digital marketing and social media savvy
Jobs Summary
- Job Level
- Internship / OJT
- Job Category
- Media and Creatives
- Educational Requirement
- Bachelor's degree graduate
- Office Address
- Ugong
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About First Gen Corporation
OUR BUSINESS
First Gen Corporation (First Gen) is a leading independent power producer in the Philippines that primarily utilizes clean and indigenous fuels such as natural gas, geothermal energy from steam, hydro-electric, wind, and solar power. The company has 3,489 MW of installed capacity in its portfolio, powering 21.4% of the country’s gross generation.
First Gen is a natural gas pioneer and owns four out of the five natural gas-fired power plants in the country. These are the 1500-MW Sta. Rita and San Lorenzo plants, the 97-MW Avion and the 414-MW San Gabriel power plant. Avion will be the first power plant in the Philippines to run on aero-derivative gas turbines while the San Gabriel plant is expected to be the most efficient natural gas-fired plant in Southeast Asia. First Gen also has the largest portfolio of power plants that use clean, renewable and indigenous fuels. The plants are present in all three grids of the Philippines, and can serve the baseload, mid-merit and peaking market segments.
“Going forward, we continue to keep our eye on remaining relevant, effective, pioneering, and smart about the choices we make in moving towards a decarbonized world… First Gen continues to care about the world we live in, and we will continue to dare to make positive contributions.”
– President and Chief Operating Officer, Francis Giles B. Puno