Marketing Intern: Customer Experience
First Gen Corporation
- Pasig, Philippines6F, Ugong, Pasig, Metro Manila, PhilippinesPasigMetro ManilaPhilippinesPhilippines
- Part timePART_TIME
Job Description
Intern's responsibilities will include:
Customer Experience:
- Research customer experience best practices in the energy and utility sector;
- Develop a CX framework based on findings (journey stages, touchpoints, and KPIs);
- Draft survey questions aligned with recognized CX metrics (CSAT, NPS, CES).
Leads Generation:
- Conduct market research on key industries (ex. manufacturing, commercial, hospitals) to identify energy consumption trends and target companies;
- Create a research-based lead segmentation (ex. sector, region, and energy intensity).
Leads Qualification:
- Study and develop a qualification matrix (BANT, CHAMP, or customized);
- Research Competitors’ lead acquisition strategies and benchmarks;
- Prepare a qualification criteria document and apply it to prospect lists.
Minimum Qualifications
- Open to Management Engineering, Marketing, Business Administration, or other Business-related courses
- Strong analytical and critical thinking skills;
- Good communication and presentation skills;
- Proficient in research and data analytics;
- Interest in the power industry is a plus.
Jobs Summary
- Job Level
- Entry Level / Junior, Apprentice
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Sometimes
- Office Address
- Ugong
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About First Gen Corporation
OUR BUSINESS
First Gen Corporation (First Gen) is a leading independent power producer in the Philippines that primarily utilizes clean and indigenous fuels such as natural gas, geothermal energy from steam, hydro-electric, wind, and solar power. The company has 3,489 MW of installed capacity in its portfolio, powering 21.4% of the country’s gross generation.
First Gen is a natural gas pioneer and owns four out of the five natural gas-fired power plants in the country. These are the 1500-MW Sta. Rita and San Lorenzo plants, the 97-MW Avion and the 414-MW San Gabriel power plant. Avion will be the first power plant in the Philippines to run on aero-derivative gas turbines while the San Gabriel plant is expected to be the most efficient natural gas-fired plant in Southeast Asia. First Gen also has the largest portfolio of power plants that use clean, renewable and indigenous fuels. The plants are present in all three grids of the Philippines, and can serve the baseload, mid-merit and peaking market segments.
“Going forward, we continue to keep our eye on remaining relevant, effective, pioneering, and smart about the choices we make in moving towards a decarbonized world… First Gen continues to care about the world we live in, and we will continue to dare to make positive contributions.”
– President and Chief Operating Officer, Francis Giles B. Puno