Search Engine Optimization (SEO) Specialist  

Search Engine Optimization Specialist

At IThinkWeb Corporation, we build digital solutions that empower the global TIC (Testing, Inspection, and Certification) industry. As we scale globally, we are looking for a data-driven Search Engine Optimization Specialist to optimize our digital presence, boost organic and paid search performance, and drive qualified traffic to our platforms.

Duties and Responsibilities:

• SEO Strategy & Execution: Optimize website content, structure, and metadata to improve search engine rankings and visibility. Conduct keyword research, competitor analysis, and on-page/off-page SEO enhancements.
• SEM Campaign Management: Plan and manage paid search campaigns across Google, and other platforms. Monitor budgets, bids, and performance to maximize ROI.
• Content Collaboration: Work with content creators and developers to ensure SEO best practices are embedded in all digital assets. Recommend improvements to site architecture, linking, and UX for better crawlability and conversion.
• Analytics and Optimization: Monitoring of campaign performance using tools such as Google Analytics, and others. Also applying insights, preparing monthly reports and recommendations to improve future campaigns.
• Digital Strategy Execution: Supporting integrated digital campaigns across web, social media, paid ads, and SEO. Also collaborating with content, design, and driving the sales team to ensure cohesive messaging and branding.
• Trend Monitoring: Stay up-to-date with search engine algorithm changes, emerging tools, and industry best practices. Proactively adjust strategies to maintain and improve rankings.
• Cross-Functional Collaboration: Working closely with product, sales, and customer success teams to align marketing efforts with business goals.

What We Offer:

• Access to global markets and high-impact projects.
  
• Be at the forefront of global digital strategy.
  
• Work with a supportive, inclusive, and high-performing team.
  
• Collaborate with top-tier consultants and agencies.
  
• Real leadership opportunity with room to grow and innovate.

Qualifications:

• Bachelor’s degree in marketing, Communications, Business, or a related field
• 5–8 years of proven experience in SEO/SEM
• Strong knowledge of keyword research, link building, and technical SEO
• Hands-on experience with Google Ads, Google Analytics, and SEO tools (e.g., Ahrefs, Moz, SEMrush)
• Ability to interpret data and translate insights into strategy
• Proficient in performance marketing, SEO/SEM, email campaigns, and analytics platforms
• With solid experience of launching multi-channel campaigns or new product rollouts is a strong advantage
• Excellent written & verbal communication skills and can adapt messaging for varied audiences
• Comfortable with data and can translate insights into actionable strategy
• Proactive collaborator and can engage effectively across departments
• Resourceful, results-oriented, and thrive in a fast-paced environment with evolving priorities
• Bonus: Experience in SaaS, B2B, or global digital campaigns