Neuchatel, Inc.

Our vision, to be the leading choice of the Filipino for their watch needs. We will do this by offering the best choice of Watch Brands presented through a compelling and thoroughly enjoyable shopping experience. We trace our roots to the 1960's, being the authorized distributor of CITIZEN and RADO watches. Business came mainly from local Watch distributors and independent watch stores, which were the main retail channels at that time. It then adapted to the advent of the Super Malls by expanding business and putting up its own retail stores in the malls. RADO As an innovative watchmaker with roots going back to 1917, Rado strives to capture the present and shape the future. It works tirelessly on the development of new materials, colours and shapes at their headquarters in Lengnau, Switzerland, and around the world. A member of the Swatch Group, it is firmly established in the mid-range segment of Swiss Luxury watches and has a captive market by virtue of its pioneering work in materials, and award winning designs. CITIZEN Better Starts now. CITIZEN is a manufacture, a watch company that does all its manufacturing in-house, from crafting individual watch components to final assembly. A truly global watch brand, CITIZEN does business in over 130 countries worldwide. Founded in 1918, CITIZEN has spent a century developing innovative technologies and building up its skills as a manufacture in its bid to explore the essence and infinite potential of the watch.